The Facebook brand is one of the most recognized in the world. Having evolved over many years, Facebook asked us to design an experience to communicate their brand language.
Facebook asked us to design an experience to communicate their brand language.
We designed a streamlined system to make understanding and using Facebook’s brand as simple as possible.
We created custom illustrations to support the brand language.
Marketers struggled to know how to use the brand correctly, causing Facebook to get inundated with requests. We sought to solve by designing a simple request portal to streamline the process.
We designed a simple request portal to clarify for marketers how to correctly use the brand.
We’ve designed an adaptive experience that can accommodate any language across all devices.