A product site inspiring creativity

Creating an inspiring experience

We were excited when a brand we love and use every day challenged us to create an inspiring site as unique as the products they make.

We set out to create a homepage experience that was promotional, inspiring and fun.

I want a product that helps
me capture and share ideas

We challenged ourselves to create an elegant experience that resets expectations about how to use a site.

multi

touch gestures

2048

pressure levels

10 nibs

exchangeable pen nibs

buttons for control

Putting the product experience first allows the user to quickly understand the product in non-jargon and dig deeper if and how they choose.

Putting the product experience first allows the user to quickly understand the product

It was imperative that the site scaled not only in size, but for Wacom’s various regions for both content and language.

Wacom’s site scaled not only in size, but for their various regions for both content and language.

Wacom is about being creative and a custom, creative icon set was just
what they needed.